Whole Lotta Red is the sophomore studio album by Playboi Carti. The project aims to prove Carti’s skill in music:
On November 23, 2020, Carti shared on Instagram that the album had been turned in to his label.
On December 11, 2020, DJ Akademiks said during a live stream that Kanye West and Matthew Williams were executive producers of the album. Moreover, he shared that the album would drop on Christmas Day, which was later confirmed by some of Carti’s associates on December 14, 2020. Red graffiti tags subsequently surfaced around the United States with the album release date.