Granger Smith has unveiled the Fall launch of his out of doors attire firm, Yee Yee Apparel. The road encompasses a assortment of 31 new merchandise together with T’s, pullovers, customized girls’s ball caps, camo neck gaiters and extra, and comes as he prepares to launch his new album, Nation Issues, Vol. 1 on Friday (Sept. 25).
For 5 years, the Smith brothers (Granger, Tyler and Parker) have meticulously constructed a sustainable life-style model that caters to these in America’s heartland. Stemming from the infamous catchphrase, “YEE YEE,” from Granger’s nation boy alter-ego, Earl Dibbles Jr., the model has grown to be a logo for all those that cherish onerous work, American values, God, nation, household, and our flag.